With the right CRM software in Kenya, it’s easier than ever before to boost sales, reduce costs, increase customer satisfaction, and improve the efficiency of your employees.
If you have a progressive business that prioritizes long-term relationships with customers, you will not be able to use physical means to control all the tasks sooner or later. Migrating your business to a digital model is the right thing, not only because we are now in a ‘smart’ world, you need an easy and comprehensive way to manage customer data.
The CRM software in Kenya manages everything from recording customer conversations, keeping customer data records, and updating customer records. The growth of the digital world provided the business with the means of reliably managing customer relationships, reducing paperwork, and implementing new controls.
We are witnessing the tech revolution, and as a business, it is the best practice to know the right tool, gadget, or app for your organization to improve the firm’s performance as a whole.
The cloud-based Customer Relationship Management tool offers a one-stop solution to almost all of the typical challenges of a business in handling customer activities. The CRM tool helps you get more organized and reduces office costs. To create exceptional customer service and make your customers loyal, you need to save time and money on the administrative paperwork. CRM is a creative way of working on keeping your customers happy.
Here are 9 tips on how you can organize your work with the CRM Software In Kenya
1. Better planning
2. Record everything
3. Reduce the need for paper
4. Electronic sharing
5. Use electronic templates
6. Easy reporting
7. Automatically stores contact information
8. Mailing lists
9. Organized system
1. Better planning
When you have a lot to do, it is impossible to do everything at once. You need to take some time out to figure out what your priorities are and what you need to do first. So that there will be no room left for urgent or unexpected tasks; furthermore, setting your priorities and drawing a to-do list will set you up for a productive day.
Using CRM software in Kenya will allow you to fill all your activity lists efficiently. You can also set up reminders to remind you of what activities you have missed.
In addition, you can get much more with good CRM software. It helps businesses integrate multiple and fragmentized functions into a single powerful system that runs across sales, customer service, marketing, business units, etc.; you have all your information available at your fingertips.
In addition, the CRM Software in Kenya provides several inbuilt and customized report systems that you can use t create statistical metrics on various in-house business processes.
Better planning will significantly improve the efficiency of customer-facing teams and save you both time and money. You also improve your customer experience. A lot of business decisions can be proactively made to increase the organization’s productivity through meticulous planning.
2. Efficient recording
As a business owner, it is logical to be abreast of every process within the organization. Manually recording every move and conversation will be too much for you or anyone to handle. To effectively manage that, you will most likely require the service of more than one individual to log in to every activity.
Using CRM software helps you manage this efficiently. The software can comfortably replace all the persons you recruited for recordings. It allows you to save contacts and record all activities, to range from comments, and actions to recordings, easily without wasting time and resources.
In addition, the CRM tool serves as a dependable database for all your activities. It is a good tool that you can regularly update with all information. Also, you can easily retrieve any of your previous recordings at a moment’s notice without leaving your desk.
3. Reduce the need for paper
Using CRM software will significantly reduce your need to store all data in ink and paper. Also, you need not add each printed document to folders. All your customer data—from their names to the last purchase or conversation they made—are stored electronically and in a central location.
Hence, you only need to print the most necessary document, which must contain a manual signature and the company’s seal. This can even still be done without printing anything on paper. There are several digital signatures and appending software you can use. As a result, you do not need to spend much money on paper purchases.
To be things into perspective, for an office of 10 people, you will likely use a paper package for three months. In the long run, the used form ends up in the bin, then the landfill.
A good Customer Relationship Management software saves you significant costs on paper outlay and printing machines. As a bonus, you preserve the planet as less of your paper ends up in landfills. This will give you a social boost in your environmental missions
4. Electronic sharing
In the traditional business model, sharing messages and documents creates an inefficient way of sharing data. Contact information and vital records can go missing in transit, and all data is prone to leakages.
Using CRM software in Kenya allows you to share documents and information via several extensions like doc, pdf, txt, image, excel, and CSV formats. And you can send them all via email with a click. Since your CRM tool has all your information previously stored, you do not need to look for any information anywhere. You can create project groups and send messages to multiple recipients at once.
In addition, a cloud-based CRM software in Kenya is designed to have a centralized database that can be accessed and shared by every member or shareholder of the team. With the proper access permission and security level, every team member can access the relevant information they need without rummaging through a truckload of files. You can also integrate a different email server, social media, and other third-party software with your CRM software in Kenya.
In all, you will save your business lots of money and time by using CRM software in Kenya. Also, you remove the risk of human error that can culminate in the loss of data and sensitive information. All documents are easily shareable and traceable to ensure that they arrive at the intended recipient.
5. Use electronic templates
Templates are pre-designed documents that can be reused for daily repetitive work. Having templates will save you tons of time and money, as you do not need to recreate every record from the ground up.
The CRM software in Kenya allows you to store a library of electronic templates in several forms like Email, SMS, designs, and other documents. These templates can be reused severally over time, which allows your employees to focus on more critical tasks. Trams can fill up needed details to the existing templates when needed before sending them to the required recipients.
Electronic templates help you reduce the rework time for your team, and they can spend more time resolving other customer issues.
6. Easy reporting
All business models require consistent progress reports, and many managers and team leaders spend several hours taking reports and collecting them. Traditionally, both business and staff performance reports are done in Excel spreadsheets with the latest figures. Not only is this exhausting, but it also takes a lot of time and is prone to errors.
easy reporting with CRM software In Kenya
A good Customer Relationship Management software has all your data in one place and keeps updated information. Its automatic reporting tool can generate reports for instant use. This saves your manager or team leader time and paperwork and also increases his efficiency. You can quickly generate standard reports without poring over spreadsheets and focus on what matters most, results!
7. Automatically stores contact information
As a business, if there is no way for your employees to get accurate and up-to-date data on who they need to talk with quickly, your company becomes inefficient, and frustration sets in.
The CRM software in Kenya allows you to manage all customer contact information as they come. It stores the information in a structured way in a centralized database, from where it is accessible to all the employees in the organization. Your employees can keep adding customer contact information and create a business directory or a contact database.
Since the CRM tool is cloud-based, it is accessible to all employees from everywhere to access the necessary information on the go. This saves you time and resources and improves the efficiency of the work of your employees.
8. Mailing lists
Several businesses think it is faster and easier to buy a ready-made mailing list from outside vendors. I would advise you to build up your prospect list from the ground up. This will get you better-qualified leads and will be worth it in the long run.
To generate your mailing list, you can add sign-up and call-to-action buttons to your website. You can also get subscribers through your blog or social media channels or collect emails at conferences.
You can easily add these contacts to your CRM database so that you can make selections later to send direct emails. Generating your email list and making it up-to-date will go a long way in your success in email marketing.
9. Organized system
If your business model requires you to track all your customer records, you must have been using excel sheets and manual ways to organize your data. The CRM tool is the most effective way to organize your daily jobs and create a system to track and manage your data through a centralized database.
The traditional way of lead management is riddled with inefficiency and is time-consuming. Your cost of running the business is much higher as there is undue repetition and duplicity of daily work.
With CRM software in Kenya, you can organize your leads by streamlining all your customer data and information. This helps you to track and manage your leads efficaciously and actively easily.
In addition, a CRM tool gives you an edge ahead of your competitors. It helps you create and automate follow-up activities for all of your current and subsequent actions with the customers. So, you can easily reach out to new prospects on time and serve your current customers proactively with complete customer information.
Having an organized system will help you serve customers quickly, efficiently, and effectively, it also allows you to retrieve customer information at a moment’s notice quickly. Using CRM software in Kenya will increase your organization’s revenue and save you a lot of time to utilize it more productively.
For More Information Contact: Afro Digico Limited